Category Posts : B2B

When Emotions & Rationality Meet In B2B

B2B / September 16, 2015

Despite the myths, the rational and emotional parts can be merged within a B2B solution, and you can’t bet only on the rational aspect. Today we’ll talk about how significant emotions are in viral advertising for B2B, how to create an emotional connection with your brand, and how to do it with the help of viral video.

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